Our process is collaborative and ordered. 

We do our best work when we have a strong relationship with our client. Design requires knowledge, empathy, and trust, and all of those things are predicated on open communication. When you work with us, you're involved every step of the way. 

step 1: define

“Recognizing the need is the primary condition for design.” - Charles Eames. We couldn’t have said it better if we tried! Projects typically begin with an initial consultation and a creative brief. Both serve as an introduction between both parties. We believe it’s important to get to know you and your goals in order to create the best solution for your needs. Once we know what we are striving to achieve we’ll let you know the process and timeline to do so.


step 2: design

This is where we really pull up our sleeves (and fire up the espresso machine)! By now we’ve provided you with a plan of attack. This can include preliminary research phases that allow us to hone in on your aesthetic and get to know the conditions around which your organization operates. Then we get down to the design work. We strive to provide a number of initial concepts based on your direction and our research. Once this work in action the next phase begins.


step 3: refine

Design is always followed by feedback rounds. Each feedback round is an opportunity for you to provide direction for our work, so that we are creating a solution that meets your needs (and your wishes). Depending on the scope of the project, one, three, or even six feedback rounds may be included in the scope of work. The idea is to promote, not inhibit, creativity. Design is always followed by feedback rounds. Each feedback round is an opportunity for you to provide direction for our work, so that we are creating a solution that meets your needs (and your wishes). Depending on the scope of the project, one, three, or even six feedback rounds may be included in the scope of work. The idea is to promote, not inhibit, creativity.


step 4: deliver

Once a final concept has been selected, we’ll prepare the necessary files for you to meet your goals - whatever they may be. The end result may be a file package of anywhere from 1 to hundreds of files. For web design projects, this is the phase where we introduce you to the system that will allow you to manage your site, and then transfer ownership of the site to you.