Happy 5th Birthday, Markon
Reflection & The Personal Brand
Markon is five years old! Entrepreneurs will understand the significance of this milestone! To celebrate, we'll be sharing our thoughts about what the next five years will bring under the hashtag #mbdturns5 on Instagram and Twitter. Follow us to learn more about our thoughts, and about our recent brand refresh!
On Creating the 2017 Trends Report
For better or for worse, 2016 has given the internet plenty to fodder over. In the brave new world we live in, where news is both created and consumed socially, there have been moments to celebrate and those to mourn. History made and changes no one ever saw coming. But to all of the memes declaring that 2016 will go down as one of the worst years ever, I would like to present some opposing evidence - because at Markon, we’ve had one of the best years ever.
A note from our Digital Strategist
MBD's Digital Strategist takes to the blog to reflect on the process of creating the agency's 2017 Brand and Design Trends Report. Inside he shares about the process, success, and lessons learned just 8 days after the reports release.
A New Branded Tool To Grow Your Food Business
It's time to change how we do content. Inside, MBD Digital Strategist, Mike, explains why Markon has to make a shift in how it approaches content strategy, and why it is investing more time in digital tools to grow brands.
Trends in Review: 2016
We are excited to share that Squarespace now offers ChowNow integration, a branded service that enables food brands to start offering web and mobile ordering of their delicious dishes to consumers.
Sincerity & The Personal Brand
We are looking back at our 2016 Brand and Design Trends Report and asking you to tell us where we got it right (if at all) and where we got it wrong (possible everywhere . . . or no where!). This is a post for everyone, inside and outside of the brand and design community. There's a link to the full report in the post, as well as links to more digestible versions.
Organizing For Growth
Lead Designer & Strategist Kristine Neil drops the mic on why Markon is changing its content strategy in 2017. Learn where we are publishing more content in 2017, where we are publishing less, and what else is on the horizon.
The Value of a Brand Assets Folder
Organizing your workflow won't just keep you sane when things get busy, in the long run it'll make your brand stronger.
Organization + Content Strategy
Having a style guide is a great start, but how you organize the files you need to manage and communicate for your brand is what matters. Designer + Strategist is on the blog to talk about how she keeps branding assets organized and ready to retrieve.
Organization & The Personal Brand
Your brand's content strategist probably sees almost every document produced by your company. They're swimming in images, video, documents and they have even more to create - all of the time. To perform at their best, they need to get organized. Our Digital + Social Strategist has some ideas.
Great Design Hastens Brand Recognition
Lead Designer & Strategist, Kristine, is back with the tenth installment in her series on personal branding. This month she's discussing the value of organizing our resources, tools, and brand.
Design Strategist Jenna is on the blog with a thought and a tip: great design is the ultimate accelerator of brand recognition and growth.